Hanako Vernhes is a plant-based lifestyle coach. She created Plantful Journey to share her journey and inspire more people to eat some plants!
She started to build an engaging community through her youtube channel and instagram but didn't have a brand that reflects her vision and ambitions.
I work on the full branding and designed a playful system with vibrant accent color combine with an elegant color palette. I drew a set of custom fruits and veggies and delivered a range of customizable social media templates.
Then I worked on designing the website to promotes her new coaching program and share more tips and content around plant-based lifestyle through a blog.
Branding - Illustrations - Social Media
Website design + Website developmen
We developed the website and delivered a content strategy A lot of room has been given to lifestyle photography. The custom illustrations highlighted the playful side of the brand. The curated typography brought an editorial vibe to the website.